Why Blue Phoenix

A Phoenix is a mythical bird that we first heard of in Ancient Egypt. However, Phoenix myths can be found in many different cultures. They all agree that the Phoenix represents rebirth, renewal, immortality, healing, and the eternal fire. The Phoenix can live up to 1000 years to then be reborn from its own ashes. Here at Blue Phoenix, we thought it was a great symbol to work with. No matter how difficult life can get, the Phoenix is there to remind us that there is always light at the end of the tunnel and sometimes we need small deaths (ends of chapters) in order to be born again. Life is full of cycles.
On top of that, the Phoenix, and other birds, have been in our CEO's life since she was very young.
All those signs were a proof that the Phoenix was the right choice for us!